Marketing Specialist

Company: FLEXcon
Location: Spencer
Posted on: March 20, 2023

Job Description:

THE FLEXCON EXPERIENCEImagine...working for a company that knows that its people are the key to its success in the marketplace. A company in which achieving extraordinary results and having a stimulating work experience are part of the same process. We recognize that people with diverse backgrounds, experiences and perspectives fuel our growth and enrich our global culture. We are looking for an individual who enjoys working in a fast-paced, team-oriented environment, likes to be challenged, and values the opportunity to make a difference. When you work at FLEXcon you can get involved in community related activities, lean manufacturing, and continuous improvement programs, FLEXcon Learning Academy, and much more! -Company SummaryFLEXcon Company, Inc. is a purpose-driven innovative company. A global, family-owned manufacturer of coated and laminated films and adhesives, products are used as functional components in manufactured goods and in graphics applications. -Since 1956, FLEXcon has supplied products for a wide range of industries including packaging, medical devices, automotive, durable labeling and more. -Sustainability - People & CommunityOur core values are the foundation of our organization: Drive for Excellence, Collaboration, Integrity and Respect. These core values allow us to support our culture of problem solving and continuous improvement. FLEXcon is passionate about giving employees opportunities for career development and growth which includes dedicating time and resources to training, access to career latices, career development plans and more. - We believe that it's our responsibility to make a positive impact within the communities that we reside in. We support our surrounding towns in a variety of ways including encouraging community engagement by offering team members flexibility to support local activities and organizations. -BenefitsFLEXcon has a generous benefits package which includes competitive compensation, an annual bonus program, medical/dental/vision/prescription drug coverage, 401(k) with company matching contributions, milestone anniversary gifts plus a 25-year anniversary trip, flexible spending accounts, a generous retirement package, casual work environment, tuition reimbursement, disability programs, as well as vacation and company paid holidays. In addition, we have a rewards and recognition program that allows us to give the recognition deserved for employees that go above and beyond. POSITION SUMMARY
The Marketing Specialist will help support the development and delivery of innovative external communications strategies that build and reinforce FLEXcon's brand and reputation, position the firm as a leader in the marketplace, ensure consistent messaging, and position FLEXcon as a trusted partner in the industry and community. The successful candidate is a team player, creative thinker, and self-starter with an execution-oriented mindset. -MINIMUM KNOWLEDGE, EDUCATION AND SKILL REQUIREMENTS

• Communications professional with 3+ years of relevant experience
• Bachelor's degree, preferably in Communications, English, Public Relations, Journalism, or Marketing Communications
• Ability to interact and communicate across a variety of stakeholder groups (technical subject matter specialists, HR, Leadership Team), with the ability to present complex information in easily understandable format and tailored to audience
• Proficiency with Microsoft PowerPoint, Outlook and Word. Knowledgeable in all aspects of Microsoft Office and ancillary programs.
• Highly motivated and organized. -DUTIES AND RESPONSIBILITIES
  • Drive all aspects of Public Relations planning and coordination.
  • Maintain publication lists for 8 markets & corporate focus.
  • Maintain vendor relationships to ensure that they are cost-effective and deliver quality: -distributing press releases, scheduling media interviews, prepping support materials for interviews & events.
  • Explore and support advertising opportunities in publications that we collaborate with/contribute to.
  • Collaborate with Marketing Writer to write strategic news releases and pitches for distribution to media sources (i.e. press releases, key messages, etc.).
  • Partner cross-functionally within the broader Marketing team to ensure alignment across all teams.
  • Collaborate with web team and HR to generate appropriate social & web content to promote activities
  • Develop innovative approaches to distribute content and promote the company
  • Event Coordination: fully execute logistics and organize program elements including, but not limited to: venues/locations, transportation, d--cor, lighting, staffing, tours, audio visual, accommodations, entertainment and speakers/presenters.
  • Trade Show: Champion event planning with our internal team and external vendors. This includes: show services, securing booth space, booth design, pre-show meetings, lead plan & follow-up.
  • Financially coordinate programs including generating purchase requisitions, review invoices and billings for payment and accuracy, as well as organizing payment through accounting.
  • Track and report on effectiveness of activities: Events, PR, editorial opportunities, advertisements.
  • Other duties consistent with the general nature and focus of the position and/or the goals and objectives of the department may be assigned. -PHYSICAL AND COGNITIVE REQUIREMENTS
    • Category #3 (Hybrid Employee): Employee requires regular travel to a FLEXcon facility and will require a dedicated remote and onsite office space (does need to live within a reasonable driving commute to FLEXcon NA Facility).
    • Must be able to work overtime as needed.
    • Must be punctual, able to follow attendance guidelines, and work hours as assigned.
    • Estimated % of travel is 5%. - - ENVIRONMENT, HEALTH AND SAFETY:
      • Must be committed to a high standard of safety and be willing and able to comply with all environmental and safety regulations, including the Company's environmental and safety policies and procedures. - Must be willing to report potential environmental and safety improvements to appropriate supervisory and/or management personnel.
      • Must report all (on shift / off shift) incidents to Supervisor immediately.
      • Must adhere to FLEXcon's personal protective equipment standards.
      • The incumbent in this position is responsible for knowledge of and adherence to environmental policies and company procedures as per the company's Environmental Management System.
      • Must not pose a direct threat or significant risk of harm to the safety of themselves or others.
      • Responsible for informing the Company if he/she is taking medications or if there are any other circumstances that would interfere with safe performance of job duties. - - - -QUALITY
        • The incumbent in this position is responsible for knowledge of and adherence to the policies and procedures as they relate to the requirements of Quality Management System. - -INTERPERSONAL AND COMMUNICATION SKILLS
          • Must be able to maintain productive working relationships with co-workers.
          • Must treat fellow employees with respect. -JOB SPECIFIC COMPETENCIES AND SKILLS (Utilizing Korn Ferry Competency Model)Job Specific Competencies
            • Manages Complexity
            • Collaborates
            • Plans & Aligns
            • Ensures Accountability
            • Communicates Effectively
            • Tech Savvy
            • Business Insight - - - Job Specific Skills
              
              
              • Assessment
              • Market Research & Analysis
              • Commercial Acumen
              • Presentation Creation
              • Project Management
              • Planning & Organizing

Keywords: FLEXcon, Worcester , Marketing Specialist, Advertising , Spencer, Massachusetts